1. Introduction

Welcome to Zigway. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we look after your personal data when you use our mobile application and tell you about your privacy rights and how the law protects you.

2. Information We Collect

We collect information that you provide to us, information collected automatically when you use the app, and information from third-party services we use to operate Zigway.

2.1 Location Data

Zigway is a location-based experience. We request access to your device's location services via the standard iOS permission prompt. If you grant permission, we collect:

Precise Location Data: GPS coordinates used to determine your location and provide nearby points of interest (POIs) and context-aware narration.
Location History and Trip Records: We store location data associated with completed tours and walks so you can view your past trips, revisit routes, access "My Walks" history, and see aggregated statistics (such as distance, duration, cities visited, and places explored). location data will also be processed during an active tour session to keep narration consistent and relevant.
Movement Signals: Approximate speed/direction signals derived from location changes to optimize timing and content delivery.

You can control location access at any time in iOS Settings. If you do not grant location permission (or later revoke it), Zigway will not be able to provide real-time narration.

2.2 Personal Information

We may collect:

Account Information: Name and email address.
Support Information: The content of messages you send to support and related metadata.

Support Chat Notice: In-app support chat messages are not end-to-end encrypted. Authorized Zigway team members may read these messages to respond to you and improve the product. Please do not share sensitive personal information (for example, passwords, payment card details, government IDs, health information, or exact home addresses) in support chat.

2.3 Device and Usage Information

We automatically collect certain information about your device and how you use Zigway:

Device Information: Device type, operating system version, app version, language, and device identifiers.
Usage Data: Feature interactions, screens viewed, session duration, error/crash diagnostics, and performance metrics.

2.4 Preferences and Interests

To personalize your experience, we collect preferences in two ways:

Explicit Preferences: Preferences you provide during onboarding and within the app (for example, language and interest categories such as architecture, history, food, and culture).
Inferred Preferences: We may infer preferences from your in-app activity (for example, the types of POIs you interact with or tours you complete) to improve personalization.
Tour history and favorite locations
Feedback and ratings

2.5 Payments and Subscriptions

Purchases and subscriptions are processed by the App Store. We do not receive or store your full payment card details. We may receive confirmation of successful payments and subscription status.

2.6 Advertising and Marketing Data

Zigway may show ads. Advertising partners may collect or receive certain device identifiers and usage signals to measure ad performance and deliver relevant ads.

3. How We Use Your Information

We use your data to:

Provide the Service: Generate real-time narration and surface relevant POIs based on your location and preferences.
Personalization: Customize content to match your preferences and interests
Improving the Service: Monitor performance, debug issues, and improve features, content, and reliability.
Customer Support: Respond to your inquiries and provide assistance.
Communications: Send service-related messages (such as billing, security, or product updates).
Safety and Security: Detect and prevent fraud, abuse, or technical issues.
Analytics and Measurement: Understand how the app is used and measure marketing and advertising performance.

4. AI and Data Processing

Zigway uses various internal and third party services including artificial intelligence services to generate tour narration. Your location data and preferences are processed by our AI systems to create personalized content. The AI processing includes:

Real-time location analysis to identify points of interest.
Content generation based on historical, cultural data, user location context, and user preferences.
Personalization algorithms that learn from your interests
Voice Generation:Language processing to deliver narration in your preferred language

All AI processing is done in accordance with this privacy policy and your data rights.

5. Data Sharing and Disclosure

We do not sell your personal data. We may share data as described below to operate Zigway, provide features, and support analytics and advertising.

5.1 Service Providers and Partners

We may share your information with trusted third-party service providers who assist us in operating our application:

Cloud Hosting and Storage: To host our services and store application data for e.g Google's services.
Analytics: We use Google Analytics and/or similar analytics services to understand app usage and improve Zigway.
Location: For location data, places data etc (for example, Google Places).
AI Services: To generate narration text, voice, and other location and usage analysis (for example Google AI APIs).
Advertising Partners: For ad delivery, measurement, and fraud prevention (for example, Google and Meta advertising platforms).
Payments: App Store billing and subscription management.

These third parties are required to protect your data and use it only for the purposes we specify, consistent with this policy.

5.2 Legal Requirements

We may disclose information if required by law or in response to valid legal requests from public authorities.

5.3 Business Transfers

If Zigway is involved in a merger, acquisition, financing, or sale of all or a portion of its business or assets, your information may be transferred as part of that transaction.

5.4 Shared by Link

If you choose Share by Link for a completed walk, Zigway creates a web link that can be opened by anyone who has the URL. This feature is designed for convenience, not as a secure access-control system.

Shared links are intended to be non-indexed by search engines, but this is not a guarantee of privacy. Links may be forwarded by recipients, exposed through browser or messaging history, and in rare cases discovered or guessed despite safeguards (such as random link tokens and abuse protections).

If you do not want a walk to remain web-accessible, turn off sharing in the app. When sharing is turned off, the link will no longer open your walk.

6. Data Retention

We retain personal data only for as long as necessary to provide Zigway and for legitimate business or legal purposes.

Account Data: Retained while your account is active.
Session Location/Route: Location and route data are processed during an active session. Where a tour or walk is completed or saved, relevant location data may be retained to support features such as trip history, saved tours, and aggregated statistics.
Saved Tours: Retained until you delete your account.
Inferred Preferences: Retained to support personalization and can be reset by deleting your account.
After Account Deletion: Most data is deleted or anonymized within 30 days; limited data may be retained longer if required for legal compliance, dispute resolution, or security.

7. Your Privacy Rights

Depending on where you live, you may have rights regarding your personal data, and may have the following rights:

Access: Request a copy of your personal data.
Correction: Request correction of inaccurate data.
Deletion: Request deletion of your personal data.
Portability: Request transfer of your data to another service.
Objection: Object to certain processing. Where you exercise this right, we will cease further processing of the relevant data from the date your request is acknowledged, unless we have compelling legitimate grounds or a legal obligation to continue the processing.
Restriction: Request restriction of processing. Once your request is acknowledged, we will restrict processing of the relevant data unless continued processing is necessary to comply with legal obligations, protect rights, or for other permitted lawful purposes.
Withdraw Consent: Withdraw consent where we rely on it.

To exercise these rights, please contact us at support@zigway.app. We may request information to verify your identity. We aim to respond within 30 days.

8. Location Data Control

Location access is controlled by iOS. You can manage permissions in your device settings, including whether Zigway can access your location while using the app or in the background (if enabled).

Note: Disabling location services will significantly limit Zigway functionality.

9. Advertising and Analytics Choices

Zigway uses analytics SDKs and may use advertising SDKs. Zigway uses these services to help us understand usage patterns and improve the service

10. Data Security

We implement appropriate technical and organizational measures to protect personal data, including:

Encryption of data in transit and at rest
Access controls and least-privilege access
Secure authentication systems
Monitoring, logging, and regular security updates
Restricted access to personal data

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

11. Children's Privacy

Zigway is not intended for children. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal data, please contact us.

12. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from your country. We ensure appropriate safeguards are in place to protect your data in accordance with this privacy policy.

13. Cookies and Tracking Technologies

The mobile app uses similar technologies as web cookies such as:

Device identifiers to recognize your device
Local storage to save preferences
Analytics SDKs to understand app usage
Advertising SDKs for ad delivery and measurement

14. Third-Party Links

Zigway may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

15. Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes in our practices or for legal reasons. We will notify you of any material changes by posting the new privacy policy in the app and updating the "Last Updated" date. Your continued use of Zigway after changes are posted constitutes acceptance of the updated policy.

16. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to know what personal information is collected, used, shared, or sold
Right to delete personal information
Right to opt-out of the sale of personal information (Note: Zigway does not sell personal information)
Right to non-discrimination for exercising your privacy rights

17. European Union Users (GDPR)

If you are located in the European Union, you have rights under the General Data Protection Regulation (GDPR), including those listed in Section 7. Our legal basis for processing your data includes:

Consent: For location tracking and personalized content
Contract Performance: To provide the services you subscribed to
Legitimate Interests: To improve our services and ensure security
Legal Obligations: To comply with applicable laws

18. Contact Us

If you have any questions, concerns, or requests regarding this privacy policy or our data practices, please contact us:

Email: support@zigway.app

We will respond to your inquiry within 30 days.